PriceRunner Appoints New UK Marketing Director
ValueClick, Inc.’s (Nasdaq: VCLK) PriceRunner has appointed Gary Goodman as UK Marketing Director to help drive the company’s continued growth and development. Gary brings to PriceRunner more than twelve years commercial and marketing experience gained in the retail, leisure, e-commerce and FMCG sectors and his appointment gives PriceRunner a unique opportunity to increase its market position and expand its presence in other countries.
Commenting on his appointment Gary says: “PriceRunner has a genuine USP in the shopping comparison sector. We include both online and offline retailers and we list the cheapest price first regardless of commercial terms. These factors make PriceRunner a true consumer champion amongst the comparison shopping websites. Following the acquisition by ValueClick last year, there is now a real opportunity to grow the brand and establish a market leading position for PriceRunner both in the UK and across other European and international markets”.
Prior to joining PriceRunner, Gary was founder and Managing Director of Memorise This Ltd, establishing the UK’s most popular online gift service from concept to market over a period of four years. Before founding Memorise This Ltd, Gary worked for Colgate Palmolive and The Wrigley Company in a number of marketing and brand management roles developing and launching consumer brands with a focus on innovation.
Carl White, European Managing Director, ValueClick commented: “Gary’s unique combination of hands on online and blue chip marketing experience made him the ideal choice. We will be investing significantly in the PriceRunner business and Gary will be working on aggressively growing our UK traffic and levels of awareness for the brand”.
About PriceRunner
PriceRunner.com, a division of ValueClick, Inc. (Nasdaq: VCLK), offers product and price comparisons in the categories of personal care, books, computers, films, finance, games and consoles, golf, home appliances, home cinema, household bills, insurance, music, phones, photography, software and sound and vision. PriceRunner.com was the first site in the UK to compare information from both online and high street stores and is the only one that lists non-paying retailers to give users a better overview of the market. By giving the consumer an objective and informative overview, PriceRunner.com makes it easier for the consumer to make a smarter purchase more quickly.
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