PriceRunner has revealed the most popular products from 2004, based on the number of page views that were recorded on www.PriceRunner.co.uk. A page view is generated when a PriceRunner visitor selects a product and compares prices.

The hottest products for 2004 in each of the following categories are:

Gary Goodman, marketing director for PriceRunner said: “The number of visitors to www.PriceRunner.co.uk has continually increased during 2004 and during December 2004 alone, around 20 million page views were recorded on the site. The statistics that PriceRunner collects provide a useful insight into the hot products on the market, either right now or during a certain period and can be used to monitor and predict sales trends.”

Below is a current price comparison of 2004′s hottest products:

(prices exclude delivery and were collected on 3 February 2005).

About PriceRunner
PriceRunner.com, a division of ValueClick, Inc. (Nasdaq: VCLK), offers product and price comparisons in the categories of personal care, books, computers, films, finance, games and consoles, golf, home appliances, home cinema, household bills, insurance, music, phones, photography, software and sound and vision. PriceRunner.com was the first site in the UK to compare information from both online and high street stores and is the only one that lists non-paying retailers to give users a better overview of the market. By giving the consumer an objective and informative overview, PriceRunner.com makes it easier for the consumer to make a smarter purchase more quickly.

Press Contact:
Peppercom.com Europe

Gioconda Beekman
Tel: +44 020 7033 2660
Email: