Award Winning Comparison Shopping Site Continues European Expansion

PriceRunner.com, a division of ValueClick, Inc. (Nasdaq: VCLK), today announced the successful launch of its comparison shopping service in Germany. Germany becomes the fifth European country served by PriceRunner, and demonstrates both growing consumer demand and PriceRunner’s success in expanding its presence in the European market.

PriceRunner.com is the most popular comparison shopping site in Sweden and the third most popular site in the UK, enabling its users to search for and compare prices, products and retailers online before they buy. PriceRunner.com displays product information and prices from both online and offline retailers, collecting data through software product feeds and “Pricerunners” who visit stores and record prices. Unlike other comparison shopping sites, PriceRunner.com lists all retailers, not just those who have paid for their presence in the comparison. This offers the consumer a larger set of listings and lower prices, enhancing the consumer’s experience.

PriceRunner’s German site (www.pricerunner.de) provides the same high-quality user experience supplied by its popular Swedish, English, French and Danish sites, offering consumers a free price comparison service, buying advice through consumer reviews, and an extensive selection of detailed product information in their local language for nearly 80 product categories, including digital cameras, DVD players, TVs, MP3 players, mobile phones, and computers. Retailers already launched with Pricerunner.com in Germany including TECHNIKdirekt, Saturn, MakroMarkt, Media Markt, Karstadt and MindFactory.

“This announcement demonstrates our continued commitment to strengthening Pricerunner’s position, not only in Europe but globally,” stated Carl White, European Managing Director, ValueClick Group. “We look forward to replicating the success that Pricerunner has achieved elsewhere in Europe. PriceRunner will give German consumers the best comparison shopping experience while helping retailers connect with the right online shoppers.”

Pricerunner was acquired by ValueClick, Inc. in August 2004.

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Contact Details
Pricerunner.com
Patric Blixt
Tel: +46 (0)70 956 52 54
Email: patric.blixt@pricerunner.com

Peppercom Europe
Gioconda Beekman
Tel: +44 (0)207 253 0265
Email: gbeekman@uk.peppercom.com

ValueClick Europe
Alison Rowley / Vanessa Kent
Tel: +44 (0)20 8785 5800
Email: arowley@valueclick.com / vkent@valueclick.com

Pricerunner.com Germany
Christian Geyer
Tel: +49 89 6554790
Email: christian.geyer@pricerunner.com

About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is the leading global provider of digital marketing solutions. We enable advertisers, agencies and publishers to reach consumers in all major online marketing channels through our four wholly owned businesses:

PriceRunner.com (www.pricerunner.com) is a leading provider of online shopping comparison services.

ValueClick Media (http://media.valueclick.com) provides a wide range of online marketing solutions – including web marketing, email marketing, lead generation marketing, and search marketing – to create awareness, build brands, deliver targeted visitors, generate leads, drive sales, and grow customer relationships.

Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing, optimised advertising and search marketing to drive measurable results for its clients.

Mediaplex (www.mediaplex.com) provides technology and services that help advertisers, agencies and website publishers manage their online advertising and permission-based email campaigns.

For more information, please visit www.valueclick.com.

This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under “Risk Factors” and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including its Annual Report on Form 10-K filed on March 15, 2004, recent quarterly reports on Form 10-Q and current reports on Form 8-K. Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include, but are not limited to, the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.