Date: 17 July 2008

PriceRunner.co.uk, the impartial price comparison service, has today announced the launch of two new services on the site: The Insider, an innovative gadget and technology magazine which went live in late April, and also a portal for live video product reviews which went live in May.The Insider is an online magazine providing users with a variety of new content including impartial editorial news, reviews and advice on a whole range of products. Content on the Insider is updated daily with top tips, choice cuts from the PriceRunner top 50 and cutting-edge insight on the latest gadgets and technology.

PriceRunner.co.uk has developed The Insider through a partnership with Republic Publishing, a company that provides bespoke editorial content solutions. James Beechinor-Collins, Managing Director, Republic Publishing, comments, “We are delighted to provide content for The Insider magazine. With 18 years combined experience of writing across various titles, including popular gadget site T3.co.uk and the Gadget show we are in very good stead to be working with PriceRunner.co.uk to provide them with unique content.”

Mattias Berg, Managing Director, PriceRunner.co.uk, comments, “The content of The Insider is designed to inspire and engage our users, and to give our users more reasons to return to the site time and time again. We want to give our audience a wealth of information when comparing products on our site, so that they can make well informed product choices.”

The second development is the launch of the video reviews, through a new interactive portal which allows users to upload videos showing home-filmed product reviews starring themselves or their friends testing out products that they own. This has been developed in a partnership with Picsearch (premium provider of multimedia search and web-TV services).

The purpose of this new portal is to allow interactivity between users though an innovative online medium, offering users the chance to have real 3D insight to products and the features that they offer.

Mattias Berg, Managing Director, PriceRunner.co.uk-, continues, “From speaking to our users in research earlier this year, we know that product reviews are a vital part of the product selection process. 20% believe this to be the most important factor with advice from a friend being 6%. These data suggest that when it comes to online shopping, consumers are almost four times more likely to rely on online reviews from strangers. As an addition to our online forum, our new video platform will allow our audience to step into the spotlight and to interact with other users though these videos, and to advise each other on must-have products in a fun and engaging way.”

The process of uploading videos is simple; users can film the videos on their phone or using a digital camera or camcorder, and upload the videos in any format.

ENDS
*PriceRunner.co.uk has over 833 thousand unique users per month source: Comscore March 08

Contact Details:
Celia Dixon
UK PR Executive
Tel: +44 (0)20 8785 5849
Email: cdixon@valueclick.com

About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is one of the world’s largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick’s performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels. UK brand offerings include:

• ValueClick Media – global online advertising network and ad sales for advertisers and publishers
• Commission Junction – world’s largest affiliate marketing
• PriceRunner.co.uk – the UK’s most comprehensive and impartial price comparison service
• Mediaplex – intelligent technology for digital marketing, including adserving, email marketing, tracking and paid search bid management.

For more information, please visit www.valueclick.co.uk.

Republic publishing – About us
Introducing Republic Publishing Ltd.
Republic Publishing started life in early 2007. Formed by James Beechinor-Collins and Mike Cooper, previously editor-in-chief of T3 and editor of T3.co.uk, Republic Publishing delivers bespoke editorial content solutions for clients as well as developing new in-house projects.
With a combined 18 years publishing experience in print and online across a number of titles, RP is now creating content for a range of clients including Channel Five’s The Gadget Show website and TheLink.co.uk.

This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, the risk that market demand for on-line advertising in general, and performance based on-line advertising in particular, will not grow as rapidly as predicted, and the risk that legislation and governmental regulation could negatively impact the Company’s performance. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under “Risk Factors” and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including, but not limited to: its annual report on Form 10-K filed on February 29, 2008; recent quarterly reports on Form 10-Q; and other current reports on Form 8-K. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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